"say it forward"

Insights on Innovation,
Leadership, Culture, Service...

Kevin & Jackie Freiberg

What’s Your CAUSE?

How to Find a Higher Purpose

The American Cancer Society estimates there will be more than 1,750,000 new diagnoses of cancer in the United States this year alone. Recognizing the physical, emotional and financial toll cancer takes, National Life Group decided to ease some of that burden. Since 2014, National Life Group has hosted an annual Do Good Festâ„¢ in support of the community and local non-profits.

At the 2019 Fest this past July, NLG and countless volunteers organized a day of great music, delicious food and community spirit in support of a powerful cause. The crowd of 10,000 raised $50k for Branches of Hope, a non-profit organization that provides financial support for cancer patients struggling with overwhelming expenses.

NLG is an example of what happens when a company does right by their people, their products and their community by finding a CAUSE. Their example of committing to people, performance and profit allows the company to Do Good for causes like Branches of Hope.

Leave a Comment